Users were able to curate their own online idealised identity via a smorgasbord of their unique interests alone. The site arose in 2009 and set itself up as a world away from social media as we know it. In fact, what Lana Del Rey seemingly has most in common with amid modern pop culture is Pinterest. If this was cinema – which it often feels like anyway – it would be a Golden Age period epic with plenty to say about the present brimming with more refinement and self-awareness than Babylon, less camp fatuity than Baz Luhrmann’s point-missing The Great Gatsby, and none of the same pomposity and obviousness that hamstrung Mank.

noir nostalgia clothes it in a dress of timeless elegance. The contemporary prong gives it vitality and relevance while the bygone L.A. This meeting of everyday modernity and the chic past is the triumph of her music-the two prongs that make it perhaps the most profound and important in the pop charts today. And yet there is hip hop bounding around freely, tales of ghosted texts, video games, modern-day man-child exorcisms, and scathing social media posts in the mix too. As you listen to her 1950s-laced beats you get the certified impression that her apartment is carefully littered with vinyl records, chic furniture, potpourri, French movie posters, faux vintage stovetop espresso makers, and evidence of stationery overspends. She is undoubtedly a throwback figure relishing in her cultural role like Ava Gardner cast to portray a sullen classy pop star, but there is more to it than that. There is an unusual dichotomy at play in the music of Lana Del Rey.

Pinterest quotes on life